Name: TWITTER-IG-201911 Term: 4 cycles Cycle Amount: 162.5 PIV Total Amount 650 PIV Author: @LeacyMcK Receiver:@LeacyMcK Address: D8D2mxVEmEK2BvVybpx7aejpF3PHMVnMy3 Created: November 4, 2019 Status: Proposal
This proposal is for a continuation of a previous successful proposal that was fully funded. https://forum.pivx.org/index.php?threads/pivx-instagram-and-pivxcommunity-twitter-social-media-management.293/
In this proposal, I would like to continue growing our PIVXcommunity twitter and official Instagram account. November and December 2019 and January and February 2020.
In the prior proposal, I gave an update of the PIVXcommunity twitter account showing analytics. Please look at the image below to see that we are not only on track with our goals of followers, engagement and profile visits but that we are surpassing them. Though small in nature compared to other PIVX social media accounts, our organic growth is steady and consistent, our weekly posts and tweets are being re-tweeted 65% more than in Spring 2019.
#1- followers with the months’ recap of new ones that joined.
#2-Tweets for the month.
#3- Total month impressions.
#4- Profile visits for the month.
#5- Times a #PIVXcommunity tweet was mentioned
|#1-233 (+48 New)||276 (+43 N)||341 (+61 N)|
|#2-241 tweets||214 tweets||217 tweets|
Our engagement rate ranges from 0.7% to 12.6% per tweet since we first launched in 2018. 2019 Weekly averages range from 1.7% to 10.2%
“An engagement rate between 0.09% and 0.33% is considered to be high, where an influencer would expect 0.9 - 3.3 reactions for every 1000 followers on twitter. Finally, an engagement rate between 0.33% and 1% is considered to be very high, with expected reactions to be between 3.3 - 10 for every 1000 Twitter followers.”
PIVXcommunity re-tweets PIVX related updates and news regularly while also re-tweeting other members’ tweets. This helps promote their own social media accounts and is helping build credibility for them as they promote PIVX. We also focus on world events that affect all of us globally. Eg. Mental Health Day.
And in another instance, we were able to promote the PIVXstore in a tweet offering that for every retweet of the PIVX store tweet, they were entered to win a PIVX T-shirt or baseball cap. This enabled the original promotion of the tweet to be re-tweeted 84 total times!
PIVXcommunity engagement in other crypto-related twitter accounts is ongoing as we build our community up with more diverse backgrounds. The goal is to have a list of followers that can help with promoting PIVX on a bigger scale. Eg. Writers wanting to promote themselves by writing 1 article for PIVX. Community-minded crypto accounts with a larger volume of followers retweeting and/or engaging with us.
We have found that by using the IG 24-hour stories, we have seen a PIVX related post go from approx. 16-25 views on a single post increase to, 229 other people viewing the image and engaging with 6 positive comments.
EG. http://instagr.am/p/B1yumLEA5gy/ Link to IG contest for Luke and Maighan.
Contests on IG work but with less effect compared to Twitter. Over the next 4 months, I wish to have more contests to promote the official PIVX Instagram account.
Our audience has grown from (July 2019) 2,330 to 2,451 present time. While engagement remains low in the posts, it has increased in the Instagram 24 hour stories over the past 4 months. By using the stories regularly to promote the posts that have a limited audience, we increase our reach by over 60% globally. This, unfortunately, does not show up in PIVX’s official analytics but only in the PIVX IG analytics. We hope to find an analytic tool that will better quantify these numbers.
I am asking for 50 PIV a month for myself, and 100 PIV a month for tipping, for 4 months. I am also asking for the 50 PIV submission fee to be refunded. ( Requesting 650 PIV total) With this amount, I will continue growing our IG and PIVXcommunity audience to and increase our engagement with them. New contests, to help spread the word of PIVX and for more ‘PIV tips’ to encourage others that don’t have the PIVX wallet yet. Continue updating the community on tech advancements, announcements from Discord, and other relevant information pertaining to PIVX.
Thank you for taking the time to read my proposal.
PIVX Instagram: https://www.instagram.com/pivxcrypto/
To vote YES:
To vote mnbudgetvote many ￼ 81c6331a44e4ef5d5bec267f238a13ba041fe009b8779d6232117b9cfda61b8c . yes
To vote mnbudgetvote many 81c6331a44e4ef5d5bec267f238a13ba041fe009b8779d6232117b9cfda61b8c . no