Active Marketing - RedByrd

[Robin]

Name: Marketing-RedByrd
Term: 3 cycles
Cycle Amount: 20,000 PIV
Total Amount: 60,000 PIV
Author: RedByrd
Receiver: RedByrd
Address: DBSviSiC8hNKvL2DszcMGR3AsvpAURxH9t
Created: Sept 10, 2024

(STILL EDITING)

Hello PIVians!

Thank-you all for helping me settle back into PIVX. The community has been very welcoming and supportive!
As I am reconnecting with the current ebb and flow of PIVX, I am also looking for areas under the marketing and educational umbrella where my services may fit best and offer the most bang for the buck. @Hawtch and I have been meeting regularly to brainstorm and build actionable task lists where we can work together and leverage both of our individual talents. (Thanks @Hawtch!) It also helps boost creativity and creative feedback on work that is in progress but not quite ready to post to the community for wider feedback. Ideal for us creatives! I believe that in the coming months we will be able to continue to hone this collaboration and look forward to bringing these concepts to completion.

I have also found that my animation services (Background - 15 years of animation and design) may be well used within multiple facets in the community. I have really enjoyed working with @Meerkat & @jskitty within PIVX labs to add animation to the beautiful designs from @Meerkat. @leacymk has also requested an update to an ad with animation and I am hoping to work with @Meerkat on adding some fun movement to her design. Stay tuned on this one!

I am also incredibly interested in educating the PIVX community (currently focused on new members) to help settle in and navigate the learning curve as I am doing. I have built the first draft of a ‘How-to’ video for the PIVX Promo - Rewards. You can find the link here: https://cloud.pivx.org/s/5WknQTmqZk7BkmP
PLEASE NOTE: This is in draft stage and I have received feedback from several members that include some small tweaks. The link has been posted in Discord.
I would love to continue to expand this series with recommendations from the community on priority and demand. @leacymk and I have chatted briefly about how to expand the series and I would love to continue this conversation to aid in building an overall plan.

If there are other members who would like to brainstorm animation ideas, please reach out!

Please note: I am submitting a proposal for 3 cycles. I believe this will allow us to build a plan that extends past one month at a time and aim for some larger goals. I understand that updating in the forum is good practice throughout the cycles. I will post updates there as we move through the Fall.

As always, if you have any questions or comments or recommendations - please reach out. I'm here.

I’m going to repeat this small section as I am still pretty new. ​

I’m …. old-new? Hello again. I’m an original PIVX investor & supporter and worked on smaller aspects on the marketing side of PIVX in the early years. I specialize in Educational Communication utilizing visuals as a tool to help drive messages home. I work within Animation and Design as well and Production Management for Science, Tech and the Visual Effects Industry. Essentially I’m a creative nerd.

PROPOSAL​

Deliverables​

• Youtube Videos
  
  • Videos wanting to produce in tandem with @Hawtch (1-3 months period): New Intro video, Multiple PIVX vendor promo/ads, Chats #2, 'How-To's', Listings (Template for standard, custom for big), Comparison Vids (10 reasons PIVX wins vs Monero), Event vids or possibly PIVX Paladin street interviews.
• Shorts/Reels
• Paid Youtube Ads
  
  • I want to start creating ads and short videos that feature the ability of PIVX to be used practically anywhere on anything. If we can promote PIVX, our vendors/merchants, AND the fact that we have strong usecase...well, I think people will see PIVX as more than just an ol' faithful coin or an investment. The hope is the vendors/merchants will help promote us and share in return, and it will get people talking about us more.
• Merch (Side)
  
  • Design 1-3 Merch designs with @Hawtch - the community can print and use (Might take a while, but plugging away at it)
• Focused efforts on supporting Guapic and what he is doing with PIVX listings, partners, and growth.
• Planning for Future Campaigns/Growth (In tandem with Redbyrd, Guapic, and others)
• Animation
  • Support the marketing team for any social posts that would benefit from animation.
  • Support PIVX labs in any animation material requested for the new website UI.
  • Educational videos for YouTube and or Website integration. How-to Series.

Last months proposal update:

• Youtube Shorts and Reels
  • Collaborated with @Hawtch to build a new YouTube closing logo sequence.

• Animation of PIVX Labs graphics for new website
  • Completed - awaiting final go ahead from Labs team with final design.
• Animation of social posts
  • 2000 Masternode animation completed (posted by @Hawtch & @leacymk). Produced in horizontal and vertical format.

• News / Fastvertising ads/shorts
  • Available for needs - just message.
• Youtube Paid Ads - static and/or vids. (See @Hawtch proposal)
• Focused efforts on supporting @guapic and what he is doing.
  • Collaborating with @guapic & @Hawtch. Initial copy completed (thanks @guapic!) for a new video ’The Creation of PIVX', initial storyboard draft completed. Video collection - in progress. Aiming to have a draft of this completed within the next week or two.

• Planning for Future Campaigns/Growth (September)
  • Collaborating with @Hawtch - YouTube R&D in progress. Focussing on reach, SEO, Best times to post, Market trends etc… to get the most bang for our buck when posting.

In addition to the above, we also worked on the following ‘How-to’ video for PIVX Rewards: (Note - draft only and currently in review).

PIVX_Rewards_2.mp4

PIVX Cloud - PRIVACY is non-negotiable, FREEDOM is everything!

cloud.pivx.org

These may fluctuate more or less given big news, last minute priority tasks, or anything else that may take precedence demanding design/marketing help. I'm open to a task list and will chat with any members who have a need that I can help with. Please reach out.

Funding Breakdown​

• Cycle Length: 3 Cycle (3 month) @ 20,000 PIV / Month
• Total Quote: 60000 PIV

Thankyou, and please reach out with any questions or comments.

- RedByrd

 

[Robin]

I'm working on getting better at posting updates as we move along. Bare with me.
For now, here is an update on new social post animation Utilizing Meerkats beautiful design and adding a little movement.

Please find the following:
**Updated YouTube Short**

Masternodes_2_YouTube_Short_1080x1920_2.mp4

PIVX Cloud - PRIVACY is non-negotiable, FREEDOM is everything!

cloud.pivx.org

**Twitter seamless gif** (Only the sparkles animated as requested for Leacymck)

Masternodes_2_YouTube_Short_1080x1920_2.mp4

PIVX Cloud - PRIVACY is non-negotiable, FREEDOM is everything!

cloud.pivx.org

**Instagram Animation** (without YouTube outro)

Masternodes_2_Instagram_1080x1080.mp4

PIVX Cloud - PRIVACY is non-negotiable, FREEDOM is everything!

cloud.pivx.org

 

[Robin]

Hello all!
Thankyou for your patience. I'm still getting used to posting here in the forum with updates, but I'm trying to get better!
I will update over the next few days some of the things that have been happening.

PIVCards Animation
Working with @Meerkat's wonderful design, we have added some fun animation that can be posted on Twitter, Insta, You Tube Short, Rumble. (Links posted in Discord for distribution and on PIVX Cloud)

Buy iPhone with PIV Cards

PIVX Cloud - PRIVACY is non-negotiable, FREEDOM is everything!

cloud.pivx.org

_______________

Fastvertising Community request
In an initiative to try to gather Community Focus / Current event Interest and open Marketing brainstorms up to the Community. The following was released:

ADS AT THE SPEED OF CULTURE
We want to lean into some FASTVERTISING concepts this quarter and who better to ask for concepts than our wonderful community with their finger on the pulse!
The goal:
Concepts we can use in quick turn-around marketing that leverages Current events (Cultural or Social), Announcements, Controversial topics where we can highlight PIVX. This allows us to use current events to help get the PIVX message out to the world. Ideally the more humourous and trendy we can make our posts the better!
The Bounty: (Please note the Bounty was provided by @Hawtch and sent to @Sigge B for his wonderful & continued contribution.)
If your idea / concept is published on our social channels, you receive 100 PIV. It’s that easy. Plus, we will give credit for the idea by tagging your social account to help you get more followers!”
Timeline:
Deadline Oct 7th 12:00pm EST
How?
Reply to this post with any ideas / concepts / news and we will collect over the week. Please reply to this post to help keep things organized and ensure we don’t miss your idea!
What is FASTVERTISING?
Fastvertising aims to leverage the fleeting nature of consumer and media attention, allowing brands to “newsjack” and cut-though memorably while a topic is still top of mind and win oodles of earned media attention in the process. Win-win for PIVX. Please reach out to me with any questions / comments!

>> Follow-up. Sigge B and Hawtch and I had a wonderful conversation following this Community request and have recorded notes on some wonderful next step approaches that can be integrated into the marketing strategy including Community integration & an approachable community, Financial Privacy, Stability of PIVX through the years, Concept of Gambling vs Investing.

_________________

BYOW Animation
Working with a request from @LeacyMcK, and working with @Meerkat's wonderful design, I am working on some fun animation that can be posted on Twitter, Insta, You Tube Short, Rumble. (any other format requests are open.
I will follow-up with a post on this soon with a link to final / sample files.

_________________

PIVX How To Tutorials
A large part of time is being focussed on Building this series out with @Hawtch & @JS Kitty.
Our initial focus will be on MPW Intro and New User short animated educational videos (ideally under 60 Sec) that will highlight and guide a new user through the steps. This is based on the new MPW release and will highlight the new design.
We are working as a team to prioritize the scripts, visuals, order of release etc.... to help maximize the impact and value for PIVX overall.
Ideally we can integrate this new video series into not only Social platforms, but also the New Website Update to be released as a How-to / FAQ visual approach.
As we launch the initial videos, our plan is to focus on more and more complex concepts within PIVX / the Crypto world to help PIVX be the leader coin in Community, Integration, Approachable Knowledge, Privacy (And I could keep going.... )
We are currently working on the initial branding concepts and finalizing the script for the first video. I will post updates as soon as I have them to share.
I would like to say thankyou to all that have been involved in the brainstorming of this thus far. I think this will be an amazing and provide valuable tools for the community. Let's keep it up!

As always I'm open to any convo / questions. Thankyou for having me.

 

[Robin]

I'm playing a little bit of catch-up with my updates. I'll post in Discord as well.

Description
@Hawtch and I have created a WIP (Work in Progress) based on @Smartclem 's article 7 Times Your Financial Privacy Was Compromised. We would love your feedback. We are proposing to build a full 'long' version as well as break up the video into 7 shorter segments based on the 7 sections. This would allow for a little more leverage with the content.
Note, subtitles are included as almost 70% of viewers watch video with no sound. Interesting fact.

Need
Looking forward to any feedback on visual content. Written content is locked in. Assistance on pushing this content out to social platforms to leverage for the most visibility would be amazing. @LeacyMcK

Due Date
Please provide any feedback by end of day Friday Nov 22nd.

Many thanks all! If you have issues accessing the file - drop me a note.

Link to original article: ⁠
marketing_staff⁠

Link to proposed Video:
https://cloud.pivx.org/s/PHpwTNmtTaA4MSx (edited)

PIVX Cloud
7 Times Your Financial Privacy Was Compromised.mp4
PIVX Cloud - PRIVACY is non-negotiable, FREEDOM is everything!

I'll attach a quick screen shot as well, please use link to view full video.

 

[Robin]

REWARDS ANIMATION - LABS

Description
@Hawtch and I have built a Video animation WIP (Work in progress - please don't share yet) for the Labs Rewards program.
@littlemeerkat thanks for the beautiful graphics!
@jskitty this is your baby. Looking forward to your thoughts.

Need
Please provide any feedback that may help enhance. I believe we currently have one small typo included on our revision list and extending the initial scene slightly longer so that we have a little more time to read the text.

Also if anyone would like to request particulars for output eg: endings / logos etc... just let us know.

Due Date
Please have all feedback in by end of day Nov 22nd.

Many thanks in advance and if you have any issues viewing the WIP, just drop us a note.

Rewards_REELS MAIN_LR.mp4

PIVX Cloud - PRIVACY is non-negotiable, FREEDOM is everything!

cloud.pivx.org

Small screenshot attached for a quick visual, but please use the link to review the full video WIP.

 

[Robin]

Personal update:

Regarding work and hours. Many of you know that I came down with the 'plague' aka 'pneumonia' late Oct / early Nov and it really kicked my butt. It pushed my available work hours down significantly for 2 weeks. These weeks have already been paid out with my current proposal. In response, for my next proposal I will be cutting my PIVX request in half for 1 month based on the 2 weeks loss, (but will work the full 4 weeks of the month to make up the lost hours). I hope this makes logical sense to everyone. It seems like the best way to make up for the loss and still keep the momentum moving. Please reach out if you have any questions / comments on this.

Also, I want to give a shout out to @Meerkat @SiggeB @jskitty @Hawtch @LeacyMcK @guapic @Eric_Stanek (And yes, I'm sure I'm missing a tonne - you too!!!) for the amazing conversations over the last couple months. We have such an amazing PIVX team and I love getting to know you all more and more. Thankyou.

 

[Robin]

Quick update on our To-Do list from @Hawtch and I.
Please note: We are also aiming to post threads in the marketing channels for feedback on work, please check for updates there.
Our list is a bit of a moving target - but if you have any updates, requests / feedback please send along.

Marketing + Ads + Vids Updates
Ready to Go
Paused
Waiting for Details
Listings News Videos:
MEXC (100x Leverage)

Bitmart 3x Margin Trading - Ready to go.
Poloneix Listing - Ready to go.
XT.com Perpetuals (soon)
Gate.io perpetuals contracts (Eventually) - Waiting for Details
Existing Big Exchange perpetuals contracts (Eventually) - Waiting for Details
2 new big exchange listings coming up soon. TBD - Waiting for Details

Other Videos:
How to Vids (Script, AI Narration, Screen Record, Icons and Images, Edit, Publish) - 3 currently in development. Base design and template completed.
Get a Wallet (MPW), Get Free PIV, Recover Wallet, Send & Receive, Buy PIV, Sell
PIV, Earn PIV, See My Transactions, Spend PIV (PIV Cards/Privacy), and more…
Next Chats video (Jeffrey for Mon, Wed, or Fri at 11:30am - 2:30pm)
Holidays Video (Heartwarming + Positive)
Would like to do some Illustrated meme vids similar to link below:https://www.instagram.com/ponkesolana/p/DCWomAVxiiL/?hl=en
PIVX Podcast Chats Episodes using AI to talk about certain topics.
WIP "7 Times Your Financial IP was..." - WIP posted in Discord for feedback.

ADS+PROMO:
Next Merchant Promo Ad (NowPayments) (Video)
To the Moon Ad - PIVX Promo (Video) - Paused
Poloneix + Bitmart + MPW/Rewards? (Static) - Paused
Faucet Bounties w/ VieFaucet, FaucetPay, and PIVX.promo
2x Shirt designs for @guapic

ANIMATIONS
PIVX Rewards Onboarding animations + static graphics ( WIP postsed in Discord channel for feedback)
Quick Youtube Shorts based on old static social posts. Animate and post (bottom priority rn) - Paused

OTHER
Exploring options for utilizing PIVX website content and converting into a podcast / audio stream. Initial test completed and looking at options to propose.